RVCA Goes Online with Retail Site Powered by Onestop Internet Technology and E-Commerce Services

Los Angeles, CA (May 20, 2008) – Onestop Internet, Inc. has announced the launch of a new online retail website for lifestyle apparel brand RVCA (www.rvca.com). Onestop provided a full-spectrum e-commerce solution and services, including brand-centric site design, e-commerce strategy, and the e-commerce technology and integration that runs the site. Onestop will also be managing all e-commerce processes including site management, warehousing & fulfillment, customer service, and other key elements as RVCA builds its online business and develops brand recognition across a wider market.

RVCA is the brainchild of company Founder and Creative Director, PM Tenore. Transcending the boundaries of traditional action sports apparel, RVCA is a design-driven lifestyle brand free from passing trends. Appearing as natural on the shelves of boutiques as on those of a local skate shop, RVCA's fashions for men and women are inspired by art, music, and a modern lifestyle.

The site integrates sections for art, community, limited edition works, the Artist Network Program, and online apparel sales for men and women without losing touch with the creative thread that ties them all together. Strategic e-commerce initiatives are balanced with a broader theme of creativity and community. For example, special products by featured artists and designers are displayed next to artist profiles, with color swatch buttons and links to product detail pages.

The Onestop e-commerce platform powers the site, providing a world-class set of customer-focused online shopping features. Product image zoom is available on every product page, and out-of-stock items are automatically removed from the site. Size charts and shipping rate tables are available at a click from every product page. Professional on-model photography services from Onestop allow the uniqueness of each designer to show through, while creating a consistent brand look and feel as customers click from page to page.

"The RVCA devotee is extremely community conscious, active online, and interested in expressing their personality through what they wear and where they shop," said Steve Tandberg, Partner at Onestop Internet. "We are very happy that RVCA selected Onestop to build a site that caters to these sensibilities, promotes the RVCA brand, and allows plenty of opportunity for expansion as the site and their business grow."

About Onestop Internet
Onestop Internet (www.onestop.com) offers full-spectrum outsourced retail e-commerce development and management with a customized, brand-centric approach. Strategic and logistical services are designed to support client growth, and include marketing & merchandising, site design, customer service, product photography, and warehousing & fulfillment. Onestop offers a complete e-commerce technology platform designed around industry best practices to provide online retailers with advanced features, rapid scalability, and efficient operations. The company's comprehensive offering is available with no up-front fees. Clients include RVCA, Seven for All Mankind, Betsey Johnson, lululemon athletica, True Religion Brand Jeans, J Brand, Paul Frank, Nicole Miller, Splendid, and Ella Moss. Onestop is based in Rancho Dominguez, California and was founded in 2003.